Texas real estate advertisements must clearly identify the license holder or team name and the sponsoring broker’s name.

The broker’s name must be prominently displayed and at least half the size of the largest contact information shown for the agent, broker, or team.

These rules are intended to make it easy for consumers to know who is responsible for the advertisement and which broker is overseeing the activity.

Texas Real Estate Commission requirements can change, so it is important to verify the current rules before publishing any marketing materials.

This includes print ads, online listings, social media posts, yard signs, and other promotional content.

For the most accurate guidance, check directly with the Texas Real Estate Commission and review any applicable advertising standards.

If you are preparing for licensure, Leap Real Estate offers a Texas pre-licensing course.